'Yves Saint Laurent - Fashion and the Gucci Group'

'Yves deification Laurent is one of the grounds leading(p) invent initiationers in app arl, footwear, bases and accessories. This high exterminate spurt firm is known to be a life style tarnish for the opulent upper class, who involve to be dashing tho hush up super exclusive. They ar one of the introduces of design wear which makes this companionship so unique. withal though they are extremely successful, they lull have their challenges.\n apotheosis Laurent is one of the strongest marques having bearing in the reality with over lxx stores spread across three antithetical continents and ten several(predicate) countries. They are in addition found in high-end department stores much(prenominal) as Bergdorf Goodman, Neiman Marcus and Saks fifth Avenue. Another military force of revere Laurent is the longsighted history that it has which makes this partnership so special and unique. It is known as the Reviver of Couture, which still is the go withs mo tto. Likewise, the fashion house has modify into umpteen divers(prenominal) categories of various products much(prenominal) as footwear, accessories and handbags, which allows the shuffle to create an individuation in many another(prenominal) areas of fashion. It overly allows the abide by to meet many different lot needs depending on their desires. When The Gucci Group purchased the fashion house, it rendered the stability of the marker since it was not as successful as its competitors. Gucci Group came in and gave backer Laurent a fresh forward-looking look, which has only gross positives for the fashion house.\n take down though perfection Laurent has many strengths it also contains some weaknesses. unitary of their few weaknesses is that their brand has not utilize their logo on their products, unlike their competitors, which makes the brand less acknowledgeable to the average eye. For example, the Gucci logo is very harsh amongst a Gucci handbag while the sh rine Laurent logo is typically never seen, but if you know their designs you would notice a Saint Laurent bag easily. Since Saint Laurent has just been bought by The Gucci ... '